About the song
Elvis Presley – What Now My Love (Aloha From Hawaii, Live in Honolulu, 1973) is one of the iconic performances of the legendary artist Elvis Presley during his globally famous "Aloha From Hawaii" concert. This concert, held on January 14, 1973, at the Honolulu International Center (now known as the Neal S. Blaisdell Center), was the first globally broadcasted live concert by a solo artist via satellite, reaching an estimated 1.5 billion viewers across 40 countries. A key highlight of the performance was his powerful rendition of “What Now My Love.”
Originally composed as a French song titled "Et maintenant" by Gilbert Bécaud and Pierre Delanoë, "What Now My Love" was later adapted into English by lyricist Carl Sigman. Elvis Presley infused the song with his signature passion and vocal depth, making it a memorable performance. The song delves into themes of heartbreak, despair, and emotional longing, themes that Elvis Presley conveyed with intense vulnerability and dramatic flair during this live rendition.
Although "What Now My Love" was not released as a single and did not chart on the Billboard Hot 100, the performance is celebrated for its emotional depth and is recognized as one of the standout moments in the "Aloha From Hawaii" setlist. The "Aloha From Hawaii" concert album itself achieved massive commercial success, peaking at No. 1 on the Billboard Top LPs & Tapes chart and earning the Recording Industry Association of America (RIAA) certification for multi-Platinum sales.
While "What Now My Love" did not win any Grammy Awards, Elvis Presley received a Grammy for his iconic gospel work during his career and remains one of the most awarded and influential artists of all time. This unforgettable live performance continues to resonate with fans, showcasing Elvis Presley’s unparalleled ability to captivate audiences through his powerful voice and stage presence.
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